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This edition: Producing Data: Experimentation





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Episode Details

This lesson describes how researchers collect data by designing and conducting experiments. First, you will learn how poorly designed studies can lead to flawed data with very little meaning. You will then see how researchers turn to statisticians to design experiments that account for any factors that could mask or confound any real, meaningful result. Proper experimental design is a powerful tool for researchers to use in seeking a greater understanding of the world around us.